Now more than ever, businesses need to figure out how to best serve their customers in the digital environment. That means finding ways to stay relevant and attract your audience with better, more targeted content.
A professional development webinar series from the National Kitchen and Bath Association shows how businesses can develop and maintain a strong online presence. The National Kitchen and Bath Association (NKBA) is a non-profit trade group for the kitchen and bath industry.
The series begins with Jim Novakovsky, a marketing and marketing communication specialist with 20 years of experience in the manufacturing and publishing industries. Mr. Novakovsky specializes in webinars on communication and business-to-business ad purchasing methods.
The series opens on January 10 with “Living in front of your customers in a digital environment”. The positive response from attendees underscored Mr. Novakovsky’s enthusiasm and business acumen, his content, and delivery, with “his examples are detailed and easy to understand stories,” and “he’s the best presenter I’d ever seen, very engaging and entertaining.”
Design for designers, showroom consultants, architects, and makers, “Novakovsky said after the show.
When I got the response, I was shocked that the audience left out the knowledge they could use,
he said. The webinar focuses on providing viewers with information on the digital interruption of the market and what strategic tools can make the business relevant and valuable to serve customers. For example, participants understand how price discrimination exists and the importance of what makes a business unique.
“What do you do that your competitor doesn’t do? What does your competitor do that you don’t do?“
Mr. Novakovsky asks. Mr. Novakovsky also emphasized how business sources should not change in an age of disruption and how to review strategies on how to stay ahead of customers in a digital environment. Including advertising, phone surveys, and quality service usage.
The full display of living in front of our customers in a digital environment is available at http://intrln.com/front. For more information and additional webinars, visit
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